Intel: Above the Arctic
The Intel Falcon 8+ Drone is a commercial drone used for surveying and inspection. Its thermal camera is traditionally used by oil companies to inspect flare stacks.
To showcase the resilience and precision of the drone, we partnered with an arctic researcher and took it to the epicenter of climate change: 80° North. Our goal was to use the drone and its thermal camera to test a noninvasive way of spotting and tracking polar bears hidden in the ice and snow.
It was the first time a mission like this had ever been attempted.
Above the Arctic: An Intel Drone Expedition
New York Times Partnership
Capitalizing on the global impact of our story, we partnered with The New York Times for an editorial partnership that told the story of the expedition through an interactive, multimedia experience. Click here to read the full story.
Fast Company 2018 World Changing Ideas Award: Finalist
One Show Merit: Branded Entertainment
Webbys: Film & Video Series (Branded): Honoree
Brand Film Festival: Short Form Documentary Series, Official Selection